Selling by the Book: Instructions and the Commercialization of DIY Practices in Twentieth-Century Germany

The Bible is the world’s bestselling book of all time. In Germany, it was followed by a recipe book: Dr. Oetker’s Backen macht Freude (Baking is Fun). Exact numbers are not available for either book, yet it seems to be certain that at least from the 1950s to the 1980s, no other publication was as widely … Continue reading Selling by the Book: Instructions and the Commercialization of DIY Practices in Twentieth-Century Germany